The Rise of Addictive Technology: How FB, Instagram, Netflix, and Other Tech Companies Get You Addicted to Their Services (And Why You Should Care)
In 1930, Harvard psychologist B.F. Skinner came up with an experiment. He took a hungry rat and placed it in a box with a lever on one side. As the rat explored its new cage, it would accidentally hit the lever and, when it did so, a food pellet would drop on the floor. After the […]
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